Marketing Manager (EVENTS, SOCIAL AND PR)

Simplified IT Products, located in Marietta, GA, is a product development and marketing firm specializing in consumer technology solutions since 2008. We drive product adoption and sales through digital marketing, eCommerce, TV Shopping, Trade/Consumer shows, catalogs and traditional retail channels. Our products are available worldwide and we are aggressively growing new sales and marketing channels through new product and service offerings. We need high energy, goal oriented individuals to strengthen our team.

Job Summary:

Simplified IT Products is seeking a Marketing Coordinator to support our Picture Keeper product line. The ideal candidate will have previous experience setting up and selling at consumer shows and when not attending a show, can manage the PR and Social Media administration tasks.

Major Duties & Responsibilities:

  • Assist with the marketing calendar: The overall yearly planning and running of the marketing and communication schedule.
  • Assists with branding and messaging.
  • Assists in the development of a long-term branding strategy.
  • Manages social media channels - engagement.
  • Develops social media messaging and content.
  • Develops blog schedule and calendar.
  • Writes two blog posts a week for
  • Writes press releases to media, bloggers and social media influencers and maintains contact with them.
  • Coordinates and attends public selling events and trade-shows.
  • Manages trade-show media coverage, photography, video.
  • Drives trade-show promotion and show special pricing.
  • Web advertising, co-op marketing campaigns with bloggers, trade industry sites.
  • Works with event planners on promotional planning and event coordination.

Required Skills & Experience:

  • Experience managing and administering a corporate web site and web portal for customers from a marketing perspective.
  • Prior experience in building a company's marketing and brand.
  • Ability to work with senior management and create marketing strategies.
  • Experience working with an IT company to spearhead marketing IT projects.
  • Prior experience in working with CRM systems.
  • Should have executed successful marketing campaigns (show examples and proof).
  • Ability to measure marketing efforts and report on ROI of marketing efforts.
  • Experience with marketing administrative work.
  • Ability to market through Social Media.
  • Experience in Google Analytics a big plus (how to report Google reports).
  • Knowledge of Search Engine Optimization is a plus from a marketing angle (what keywords to use, when to use, where to use).
  • Proficiency with use of blogging in a marketing capacity.
  • Prior experience with writing blog content (show examples).
  • Prior experience with writing press releases (show examples).
  • Go-Getter Attitude and Entrepreneurial Spirit.
  • Able to sell products.
  • Willing to travel for events and work on weekends.

Other Requirements:

  • Ability to work with basic computer programs including Word, Excel, Powerpoint as well as online reporting portals and CRM tools.
  • Works well in a challenging, startup environment.

 Other Details: 

Location: 4445 Winfred Dr. Marietta, GA 30066
Must be authorized to work in the United States.  No sponsorship available.  Please take this into consideration before applying.
Simplified IT Products is an Equal Opportunity Employer.

If you would like to apply please email and include job title in the subject line.